Archive for category SEO Annoyances

The Stupid SEO Game

I got my usual WebProWorld newsletter and saw a post that sparked my interest. Not because it was anything unusual, but just the opposite: it was a perfect example of the stupid SEO game being played by hundreds of thousands of would-be entrepreneurs.

Great Googly Moogly was one poster’s despondent response to yet another Google update that happens to be going on currently.

The poster was asking if anyone else had been experiencing a massive shift in search engine position for their websites. Of course, they asked if someone could identifiy the reason for this move, and a number of posters helpfully obliged…

The SEO Myth

I’ve gotten more and more requests recently to help clients with search engine optimization. Most of the time, the request comes in like “hey, can you help XYZ corp get a lot of hits on their new site?”. For the most part, folks seem to have this impression that you can follow some strict mantra of “SEO” rules and tricks and you’ll somehow get a massive stream of visitors to your site.

I spend a lot of time trying to dispel this myth for my clients.

It’s not that I’m that pessimistic. I mean, I am, but not monstrously so. I just want people to have a realistic idea of what really makes a site, or for that matter a particular product, attract an audience…